May 26, 2020

Intellectual Property Issue-Spotting: Common Themes in Recent Ad Campaigns

TCAM Today Blog

We are noticing a common theme in advertising: recent commercials, web pages and social media include a series of still images of essential workers, or short videos submitted by the companies’ own clients. In case your company decides to feature similar elements in its promotional efforts, here is a short list of frequently-encountered intellectual property issues you may wish to address prior to launching the campaign.

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