Faegre Baker Daniels Advises CRU Group on the acquisition of Fertecon Research Centre
CRU Group was founded in 1969 and is dedicated to promoting quality analysis and insight to its global customer base. The company employs more than 225 staff in London, Beijing, Pittsburgh, Santiago and Mumbai and has representative offices in Sydney and Sao Paolo.
The acquisition strengthens and extends CRU's existing portfolio and the FRC team and product range will join CRU's long-established fertilizer analysis and consultancy operation.
FRC was founded in 1991 and has a reputation for the strength and consistency of its analysis and the loyalty of its customers. This deal complements the investment which CRU has made this year in developing the methodologies and format of its proprietary portfolio of Market Outlooks to increase their value, robustness and ease-of-use for customers.
CRU Group was advised by Faegre Baker Daniels. FRC received legal advice from Waterfront Solicitors LLP. The sellers also received corporate advice from Fusion Corporate Partners.
The Faegre Baker Daniels team advising on this transaction was led by Mary Shields with support from John Enstone and Amy Coburn. Victoria Pengelly and Anna Byford provided assistance with employment matters.
Commenting on the deal, Mary Shields said:
"We were delighted to provide support to CRU Group in successfully completing this strategic acquisition in a niche market. As a full-service law firm, we were able to advise CRU Group on both the transactional and employment related aspects of this deal, facilitating the successful integration of an owner-managed business and key analysts within the international group. We wish the analysts at FRC and the CRU Group continued success together following this transaction and look forward to working with them again in future."
