Lindsay M. Gotwald
Chief Client Development & Marketing Officer
Overview
In an era defined by digital transformation, Lindsay believes human connection remains a law firm's greatest advantage. A 20-year veteran of legal business development and marketing, she bridges sophisticated data and authentic relationship building — leveraging technology not as a replacement for insight, but as a catalyst for more personalized, client-centered experiences.
Digital Transformation
Lindsay champions an integrated digital approach that connects people, data, and expertise — enabling teams to collaborate more effectively and anticipate client needs with greater precision. By leveraging client intelligence and automation, Lindsay reduces friction, surfaces opportunity, and ensures technology investments translate directly into better decisions, stronger partnerships, and measurable business impact.
The Client Experience
Lindsay believes exceptional client experience starts with understanding what truly drives a client's business. She develops and supports programs to help Faegre Drinker partners connect with one another to strengthen internal relationships and understand each other's practices, empowering them to bring the best insights to the firm's clients. Lindsay also emphasizes the importance of proactive, thoughtful touchpoints with clients to help Faegre Drinker stay top of mind and power client growth. Her work helps create an ecosystem of client relationships built on trust, value, and predictability — where Faegre Drinker acts not only as legal counsel, but as a long-term partner invested in our clients' success.
Brand Credibility
Lindsay has helped shape brand and communications strategy through two of the largest law firm combinations of the last decade — the 2012 combination that formed Faegre Baker Daniels and the 2020 combination that established Faegre Drinker. She focuses on building brand awareness and market credibility through consistency, strategic visibility and authentic storytelling. Her work helps ensure every interaction with the Faegre Drinker brand reinforces trust, reflects the firm's standards, and creates a clear, high-quality experience for clients, prospects, and colleagues alike.
Personal Interests
Lindsay enjoys reading, tolerates running, and is always up for a trip to the beach, a great glass of wine, or an episode of The Great British Baking Show. She also supports STEM education in her local community through the Ann K. Gotwald Fund for STEM Education, established in honor of her daughter, Annie, whose legacy continues to inspire opportunities for students.
Credentials
Education
DePauw University
B.S. in Political Science, magna cum laude, Media Fellow - Communications Honors Program (2006)
Insights & Events
Latest
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Leadership & Community
Professional Associations
- Law Firm Advisory Board — Priori Legal, 2025-present
Civic Activities
- Hamilton County Community Foundation — Board Member; Development Committee; Gift IX Approval Committee, 2026-present
- Little Wish Foundation — Board Member; Marketing Committee Chair, 2025-present
- Rose Hulman Institute of Technology — Chauncey Rose Society, 2024-present
- Westfield Library Foundation — 1902 Society, 2024-present
- Westfield Education Foundation — Grant Reader, 2024-present
- Ann K. Gotwald Fund for STEM Education – Hamilton County Community Foundation — Founder, 2024
- United Way of Central Indiana — Women United; Forever United Network
- Best Prep eMentors — Volunteer, 2023-present
- Annie Gotwald Memorial Endowed Scholarship Fund – Rose Hulman Institute of Technology — Founder, 2024
Honors
- Indianapolis Business Journal — Forty Under 40, 2024