January 2020

PeakEquity Partners Leads Investment in BERA Brand Management

United States - Connecticut | United States - Delaware

PeakEquity Partners, a private equity firm specializing in investments in enterprise software companies, made a January 2020 investment in BERA Brand Management, Inc. BERA is an enterprise software company that provides corporate customers with a brand intelligence platform to collect, assess and measure consumer data, enable informed decision-making and maximize business and financial value. Our firm represented PeakEquity in the investment.

Our firm has represented PeakEquity in numerous other transactions, including the 2014 acquisition and 2019 sale of EnterpriseDB, a database software company, and the 2015 acquisition of G5, a software company providing a software as a service (SaaS) digital marketing platform for multiple real estate verticals.

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