November 09, 2011

ABA Law Firm Marketing Strategies Conference

Drinker Biddle’s First Year Associate Training Program: Responding to Client Demands and the ACC Value Challenge


Philadelphia partner Scott Connolly spoke at the ABA’s Law Firm Marketing Strategies Conference in Philadelphia, on Wednesday, Nov. 9.


Scott, a partner in the Corporate Group, described the firm’s innovative first year training program, the objective of the program to provide more value to clients, the marketing of the program to clients and law students, and how the firm’s program is a differentiator in the legal marketplace.


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